My Work

I am an award-winning designer and top marketing strategist – a creative marketing executive with experience in building businesses and brands.

My extensive professional background includes working with some of the world’s best-known brands – and personally helping clients generate the kind of eye-popping revenue that too many companies only dream about. My past experience includes working for industry-leading, world-renowned corporations such as Glaxo-SmithKline, Sony, Astra Zenneca, Schering, Johnson & Johnson, LG and Polo Ralph Lauren.

My particular strength is in streamlining and optimizing business processes to improve the way a company operates across the board. Using cutting edge technology and best industry practices, I help companies make improvements that achieve significant productivity gains and competitive advantages in the marketplace.

I also frequently work with companies who need effective marketing and communication programs that improve company market position, increase market share and leverage brand equity. With a thorough understanding of the sales cycle continuum from product marketing through business development and sales, I am able to successfully marry “vision” with action to achieve measurable results.

I have helped to build countless corporate identities, creating branding components such as logos, websites, flash animations and presentations, interactive CDs, print ads, brochures, packaging and more – achieving the “Oooh!” factor that affects customer purchasing behavior.

Specialties

I have a proven track record spanning a broad range of marketing disciplines including: Business Consulting, Marketing Planning, Website Design, Online Advertising, Online Marketing, and Search Engine Optimization. Client projects range from high-level strategic planning to the most tactical execution.

Industries

While I’ve supported clients across a wide variety of industries, I have particular expertise in telecommunications, financial, pharmaceutical/biotechnology, and commercial real estate development. One of my great strengths is in developing a unique marketing approach for each client based on an understanding of their unique business needs and the current market challenges within their industry niche. By using this approach, I provide companies with a significant competitive sales advantage.

Interests

Aside from my work, I am also passionate about three things: my family, my music and my cars. I’ve played guitar since my teens and was part of a few successful local hard rock bands. We frequently played local New York and New Jersey clubs and even had an album mastered by Sony Records. I took up the drums five years ago, and my latest musical endeavor is the cello. I recently started cello lessons, an admittedly large project to undertake as an adult. But I am rockin’ it and enjoying the challenge.

I am also an old car DIY hobbyist. Since before I got my drivers license, I’ve been fascinated by old cars and get great satisfaction from the process of working on and restoring classic cars. Restoring a car is an extremely rewarding experience. I am currently finishing up a 1966 Mustang Coupe with a worked 302.

Whenever you see a successful business someone once made a courageous decision” – - Peter F Drucker.